Privacy policy

OVERVIEW

Tomorrow Eve LLC ("Tomorrow Eve," "we," "us," or "our") operates the website tmrweve.com and provides related information, content, features, tools, products and services (collectively, the "Services"). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.


PERSONAL INFORMATION WE COLLECT

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you. We may collect the following categories of personal information:

Information You Provide to Us:

  • Contact Details: Name, email address, phone number, shipping address, billing address
  • Account Information: Username, password, preferences, and settings
  • Payment Information: Credit card numbers, debit card numbers, payment card information, and transaction details
  • Purchase Information: Products viewed, added to cart, purchased, returned, or exchanged
  • Communication Information: Information you provide when contacting us for customer support or other inquiries

Information We Collect Automatically:

  • Device Information: IP address, browser type, operating system, device identifiers, mobile network information
  • Usage Information: Pages visited, products viewed, time spent on pages, links clicked, search queries, referring/exit pages
  • Location Information: General geographic location based on IP address
  • Cookie and Tracking Information: Data collected through cookies, pixels, web beacons, and similar technologies

HOW WE USE YOUR PERSONAL INFORMATION

We use your personal information for the following purposes:

To Provide and Improve Our Services:

  • Process your orders, payments, and transactions
  • Fulfill and ship your orders
  • Manage your account and provide customer support
  • Remember your preferences and personalize your shopping experience
  • Improve our website, products, and services
  • Conduct analytics and research

For Marketing and Advertising:

  • Send you promotional emails, text messages, and other marketing communications about our products, sales, drops, and special offers
  • Show you targeted advertisements on our website, social media platforms (Facebook, Instagram, TikTok), Google, and other websites based on your browsing behavior and purchases
  • Retarget you with ads for products you viewed or added to your cart but didn't purchase
  • Build lookalike audiences to find new customers similar to our existing customers
  • Track the effectiveness of our marketing campaigns
  • Recommend products based on your purchase history and browsing behavior

For Security and Legal Compliance:

  • Detect and prevent fraud, abuse, and security incidents
  • Comply with legal obligations and respond to legal requests
  • Protect our rights, property, and safety and that of our users
  • Enforce our Terms of Service and other policies

HOW WE SHARE YOUR PERSONAL INFORMATION

We share your personal information with the following third parties:

Service Providers:

  • Shopify: Our e-commerce platform provider that processes transactions and hosts our store
  • Payment Processors: To process your payments securely
  • Shipping Providers: To fulfill and deliver your orders
  • Email Marketing Providers (e.g., Klaviyo): To send you marketing emails and track email engagement
  • Customer Support Tools: To provide you with customer service

Advertising and Analytics Partners:

  • Meta/Facebook: To show you targeted ads on Facebook and Instagram, track conversions, and build custom audiences
  • Google: To show you targeted ads on Google properties, track website analytics, and measure ad performance
  • TikTok: To show you targeted ads on TikTok and track conversions
  • Other Advertising Networks: To display targeted advertisements across the internet

These partners may use cookies, pixels, and other tracking technologies to collect information about your online activities over time and across different websites.

Business Transfers:

We may share your information in connection with a merger, acquisition, sale of assets, or bankruptcy.

Legal Requirements:

We may disclose your information to comply with laws, regulations, legal processes, or government requests.


COOKIES AND TRACKING TECHNOLOGIES

We use cookies, pixels, web beacons, and similar tracking technologies to collect information about your browsing activities. These technologies help us:

  • Remember your preferences and settings
  • Analyze how you use our website
  • Track the effectiveness of our marketing campaigns
  • Show you relevant advertisements on other websites and social media platforms

Types of Cookies We Use:

Essential Cookies: Required for the website to function properly (shopping cart, checkout, account login)

Analytics Cookies: Help us understand how visitors use our website (Google Analytics)

Marketing Cookies: Used to deliver targeted advertisements and track ad performance (Meta Pixel, Google Ads, TikTok Pixel)

Social Media Cookies: Enable social media features and targeted advertising on social platforms

Managing Cookies:

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies. However, this may prevent you from taking full advantage of our website. You can also opt out of certain advertising cookies through:

  • Digital Advertising Alliance: http://optout.aboutads.info/
  • Network Advertising Initiative: http://optout.networkadvertising.org/
  • Your Online Choices (EU): http://www.youronlinechoices.eu/

MARKETING COMMUNICATIONS

Email Marketing:

We may send you promotional emails about new products, sales, drops, and special offers. You can unsubscribe from marketing emails at any time by clicking the "unsubscribe" link at the bottom of our emails. Please note that even if you opt out of marketing emails, we may still send you transactional emails about your orders.

SMS Marketing:

If you provide your phone number and consent to receive text messages, we may send you promotional SMS messages. You can opt out at any time by replying "STOP" to any message.

Targeted Advertising:

We use your information to show you targeted advertisements on social media and other websites. You can opt out of targeted advertising by:

  • Facebook: https://www.facebook.com/settings/?tab=ads
  • Google: https://adssettings.google.com/
  • Instagram: Through your Facebook ad preferences
  • TikTok: Through your TikTok account settings

DATA RETENTION

We retain your personal information for as long as necessary to:

  • Provide you with our Services
  • Comply with legal obligations
  • Resolve disputes
  • Enforce our agreements

Typically, we retain your information for the duration of your account and for a reasonable period thereafter for legal and business purposes.


YOUR RIGHTS AND CHOICES

Depending on where you live, you may have the following rights:

Right to Access:

You can request access to the personal information we hold about you.

Right to Correction:

You can request that we correct inaccurate personal information.

Right to Deletion:

You can request that we delete your personal information, subject to certain exceptions.

Right to Opt-Out:

You can opt out of:

  • Marketing emails (click "unsubscribe" in any email)
  • SMS messages (reply "STOP")
  • Targeted advertising (see links in "Marketing Communications" section)
  • Sale or sharing of your personal information for targeted advertising

Right to Data Portability:

You can request a copy of your personal information in a portable format.

To exercise these rights, please contact us at vizeleugene@tmrweve.com.


CHILDREN'S PRIVACY

Our Services are not intended for individuals under 18 years of age. However, minors may use our Services with parental consent. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us at vizeleugene@tmrweve.com.


INTERNATIONAL TRANSFERS

Your personal information may be transferred to and processed in the United States and other countries where our service providers operate. These countries may have data protection laws that are different from the laws of your country. By using our Services, you consent to the transfer of your information to these countries.


SECURITY

We implement reasonable security measures to protect your personal information. However, no security system is impenetrable, and we cannot guarantee the absolute security of your information. We recommend that you use a strong password and do not share your account credentials with others.


RELATIONSHIP WITH SHOPIFY

Our Services are hosted by Shopify Inc., which collects and processes personal information about your access to and use of our Services. Shopify uses your information to provide and improve their services. Information you submit through our Services will be transmitted to and shared with Shopify and may be transferred to countries other than where you reside.

To learn more about how Shopify uses your personal information and your rights, visit: https://www.shopify.com/legal/privacy

You can exercise certain rights with respect to your personal information processed by Shopify here: https://privacy.shopify.com/


THIRD-PARTY WEBSITES

Our Services may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We recommend that you review the privacy policies of any third-party websites you visit.


DO NOT TRACK

Some browsers transmit "Do Not Track" signals. We do not currently respond to "Do Not Track" signals because there is no industry standard for how to respond to such signals. However, you can opt out of targeted advertising as described in this Privacy Policy.


CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. When we make changes, we will update the "Last Updated" date at the top of this policy and post the revised policy on our website. Your continued use of our Services after any changes indicates your acceptance of the updated Privacy Policy.


CONTACT US

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Tomorrow Eve LLC
1439 N Poinsettia Place
Los Angeles, CA
Email: vizeleugene@tmrweve.com
Website: tmrweve.com


STATE-SPECIFIC DISCLOSURES

California Residents (CCPA/CPRA):

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

  • Right to know what personal information we collect, use, and share
  • Right to delete your personal information
  • Right to opt-out of the "sale" or "sharing" of your personal information
  • Right to correct inaccurate personal information
  • Right to limit use of sensitive personal information

We may "sell" or "share" your personal information for targeted advertising purposes. You can opt out by contacting us at vizeleugene@tmrweve.com or through the opt-out links provided in the "Marketing Communications" section.

European Economic Area (EEA) Residents (GDPR):

If you are located in the EEA, you have rights under the General Data Protection Regulation (GDPR), including the right to access, correct, delete, or restrict the processing of your personal information. You also have the right to object to processing and the right to data portability.

Our legal basis for processing your personal information includes:

  • Your consent
  • Performance of a contract with you
  • Compliance with legal obligations
  • Our legitimate interests (such as improving our services and marketing)

To exercise your rights, please contact us at vizeleugene@tmrweve.com.


By using our Services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and sharing of your personal information as described herein.